Ron's Tip Jar - Published by Ron Santibanez   

August 29, 2012


In This Issue:

Tips and Things - Negative Comments

A Bit of Wisdom

Restaurant Myth

How Much Does It Cost To Open A Restaurant?



 Tips and Things

Negative Comments

I am always amazed when I see a restaurant or restaurants menu filled with "Rules" or negative comments such as:

  • We reserve the right to refuse service to anyone
  • Sales tax will be added to all taxable items
  • Not responsible for lost or stolen items
  • We do not accept checks
  • No additional orders at this window
  • Only one sauce per item

You get the picture.

Maybe the intent was good, and was done for legal reasons, but the way in which things are stated can set a very negative tone for your restaurant.

My suggestion is to go back and look at the messages you want to convey to your customers. Whatever you want to say, pay attention to how you say it. You may be making a much more different statement than you intended.


Thought For The Day


If I had to do it all over again, I'd do it all over again.

Yogi Berra




For those of you who would like to grow your own herbs and vegetables for your restaurant but don't have the room, a new product is now available. It is called the Tower Garden. This would be a terrific addition to your patio dining area. It is a unique product, it is attractive, and it is sure to become a conversation piece. You can use it to grow a multitude of vegetables, flowers, fruits, and herbs. The cost is minimal, and it pays for itself in a matter of months.   

Click here for more information on this amazing product and to order. It's great for the home as well.

A Bit of Wisdom 

The best competitive strategy is to never let your guests get to the competition. Every time a guest eats with you is one less shot anyone else has to impress them and win their business.

People are creatures of habit and once the habit is formed, they are not likely to break it......that is unless you give them a reason to do so. 


Restaurant Myth


A trend of increasing average hourly wages is usually a sign of better employee retention and lower turnover. Reducing employee turnover results in less training, less hiring, better productivity, improved customer satisfaction and lower overall labor costs.


 We are offering a FREE Restaurant Start-Up Checklist. Just send us an email at Ron@RestaurantExperts.com and request your copy.

How Much Does It Cost To Open A Restaurant?

We have The Answer. Click Here.


You can now read todays Restaurant Business News on our website .  


Additional "Tips" are now available on "Ron's Blog."



Follow me on Twitter @ronsantibanez. I post frequent tips and suggestions to Improve Your Profitability.


We are now featuring our booklet "How To Start A Restaurant" FREE on our web site.  


Visit our web site RestaurantExperts.  You can view additional tips and techniques that are regularly posted on our Profit Line Facebook page.

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 We encourage you to contact us if there are specific subjects you would like to see addressed in "Insights" or "Ron's Tip Jar".

"Insights" is a newsletter discussing issues that affect your restaurants profitability delivered by Ron Santibanez. You may also view past issues of "Insights" and "Ron's Tip Jar" by clicking here.

Contact us at ron@RestaurantExperts.com

For information regarding our start-up and profit improvement services, call us at 866-903-5875. You may also reach me by email at ron@RestaurantExperts.com



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