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PRESS RELEASES

The Anatomy of an Effective LTO - To have the desired impact, LTO's should have a definate end date.
Mean Healthy Business - Fresh Image
Pizza Today, June 1, 2012 - Al Fresco - Patio service requires right employees, finesse
The Sacramento Bee, March 28, 2010 - Celebrity theme isn't always a meal ticket
The Sacramento Bee, July 10, 2009 - Smashburger plans outlets in Sacramento area
The Sacramento Bee, October 7, 2009 - Recession is good for Sacramento County's fast food restaurants
The Sacramento Bee, May 3, 2009 - Surviving Recession: Strings tries to keep costs down
Tampabay.com, February 18, 2009 - Too big a feast famiine?
CokeSolutions.com, November 14, 2008 - Step up to the Challenge
Nation's Restaurant News, May 12, 2008 - Slumping supper traffic the result of more than just economic woes
Pizza Today, March 2008 - High Tech Delivery
Nation's Restaurant News, January 28,2008 - Fighting an image problem
Entreprenuer.com, October 8, 2007 - Jack perks up his coffee in slugfest with Starbucks: fast-food chains pour it on in bid for consumer dollars
Cincinnati Enquirer, June 22, 2002 - Levee targets older audience

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"I believe sampling is much more effective than any type of advertising", he (Ron) says. "Because the real challenge is how I can get this food into the consumer's mouth..."
~ Nation''s Restaurant News
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