Increase Your Sales

The safest and easiest way to achieve sales growth is to have your customers return more often. In this mode, your goal is to delight your customers, win their trust, and earn loyalty rather than simply trying to increase the average sale per person.

Don't get me wrong....if a customer wants to spend more money, I am all for that. But you need to stop focusing on how much they spend and start putting your energy toward increasing the number of times they visit.

It's All About Frequency.